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Complete
Privacy Policy
At
goBGmedia.com, your privacy is a top priority.
Please read below for our complete privacy policy details.
Overview
Our Internet store allows you to buy products and services and receive
e-mails or other promotional information from us. We use the information
that we collect about you to fulfill your product and service purchases
and to create a more personalized online experience. This is just a brief
overview, so please read on for more details about our Privacy Policy.
This Policy may change from time to time, so please check back periodically.
Except as otherwise discussed in this Privacy Policy, this document only
addresses the use and disclosure of information we collect from you. We
encourage you to ask questions and to be very cautious before you disclose
your personal information to others.
Questions regarding this Policy should be directed to CustomerService@goBGmedia.com
1.What
information does goBGmedia.com collect from you?
In order to better provide you with numerous products and services, goBGmedia.com
collects two types of information about its visitors: Personally Identifiable
Information and Non-Personally Identifiable Information. Our primary goal
in collecting information from you is to provide you with a smooth, efficient,
and customized experience while using our site.
Personally
Identifiable Information
This refers to information that lets us know the specifics of who you
are. Personal information is requested when you order a product or service,
and send us feedback. For example, this information might include your
name, billing address, shipping address, telephone number, e-mail address,
credit card or other payment information, and product details. With this
information, goBGmedia.com can fill your orders and better provide you
with personalized services.
Non-Personally
Identifiable Information
This refers to information that does not by itself identify a specific
individual. We gather certain information about you based upon where you
shop on our site in several ways. This information is compiled and analyzed
on both a personal and an aggregated basis. For example, this information
may include the Web site's Uniform Resource Locator ("URL") that you just
came from, which URL you next go to, what browser you are using, and your
Internet Protocol ("IP") address. A URL is the global address of documents
and other resources on the World Wide Web. An IP address is an identifier
for a computer or device on a Transmission Control Protocol/Internet Protocol
("TCP/IP") network, such as the World Wide Web. Networks like the Web
use the TCP/IP protocol to route information based on the IP address of
the destination. In other words, an IP address is a number that is automatically
assigned to your computer whenever you are surfing the web, allowing web
servers to locate and identify your computer. Computers require IP addresses
in order for users to communicate on the Internet, browse and shop.
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2.Where
do we collect information from you and how do we use it?
Our primary goal in collecting personal information is to provide goBGmedia.com's
visitors with a superior customized online experience. We use the customer
contact information to fill orders, contact purchasers to inform them
of their order status, to send promotional information, to enhance the
operation of our site and administer our systems. We review the actions
of the goBGmedia.com visitors on an aggregate basis to determine customers'
preferences. goBGmedia.com also does research on our visitors' interests,
and pages viewed based on the information provided to us during ordering,
a promotion, from our server log files. We will use this data to tailor
the visitor's experience at our site, to improve our marketing and promotional
efforts, to statistically analyze site use, to improve our product offerings,
and to customize our site's content, layout, and services. We will not
disclose or use your personal information for purposes other than to provide
services to you or goBGmedia.com.
We
gather information in the following ways:
Shopping
We collect IP addresses for the purposes of system administration, to
gather broad demographic information, to enable ads to be served on our
site, to report Non-Personally Identifiable Information to our advertisers,
and to monitor the level of activity on our site. We collect information
from visitors to our site regarding the URLs they came from, domain types
(e.g., .com or .org), their IP addresses, the date and time of their visit
or order, the number of visits and orders, the number of visits per browsing
session, the server type, the operating system and browser type used to
come to the site, the country, state and telephone area code where their
servers are located, the pages and page titles of our site that visitors
viewed during their visit, whether the visitor's computer is enabled for
Java or cookies, browser language, applications and plug-ins, and any
search terms entered on our site. Ordering When you order from us, we
collect personally identifiable information from you. If you order one
of our products or services, we will collect and maintain your name, e-mail
address, billing address, shipping address, telephone number, product
selections, credit card or other payment information, order number, referring
URL, IP address, page you bought from and a password. We collect this,
and other information, as disclosed in this Policy, in order to fill your
order, to communicate with you about your order and to send you promotional
materials. Before confirming your order, you will have the opportunity
to review the product order form and make changes and additions to the
information it contained and these changes will be automatically kept
for future use.
Contact
Information
If you contact goBGmedia.com or our customer service representatives by
telephone, e-mail or letter, we may keep a record of your correspondence
or comments. If you report a problem with our site, we may collect such
information in a file specific to you.
If you contact us through our feedback area or by calling one of our customer
service representatives, we may ask for your name and e-mail address in
order to send you a reply. If other users or third parties send us correspondence
about your activities or purchases on our site, we may keep the information
in a file specific to you.
Advertising
In order to keep our prices low, we may display advertisements. By knowing
a little about you, goBGmedia.com will be able to deliver more relevant
advertisements and content to you in the form of targeted banners and
promotions. goBGmedia.com may include advertisements in a goBGmedia.com
e-mail to prior customers. We may also have a third-party advertising
server display ads linked to certain search terms that you have entered,
or to certain pages that you are viewing. In this process, advertisers
never have access to individual account information; only goBGmedia.com
has access to individual's accounts.
We also track customers' traffic patterns throughout their online session,
including which pages a customer views while using the site. This information
is ultimately stored in the form of store categories, and, in some cases,
specific URLs. We use your IP address to diagnose problems with our servers,
software, to administer our site and to gather demographic information.
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3.Who
is collecting your information?
Ad
Servers: We may use third party ad servers to serve ads both on and
off our site. Those third parties may use "action tags" throughout the
site to count the number of visitors who click on a banner ad and to track
the number of customers who continue on to make a purchase. They may also
place their own "cookie" on your computer to help those ads to run.
We do not provide them with any of your Personally Identifiable Information.
For more information about the information they collect, please see the
section "Use of Cookies" below.
Website
Analysis Agent:
We may use an outside service to collect Non-Personally Identifiable Information
on an aggregated basis so that we can improve the marketing and layout
of our site. They may use cookies to perform their service. For more info,
please see the section "Use of Cookies" below.
Marketing
Partners, Co-branded Services, Framing/Windows on Third-Party Sites:
We may run promotions for merchants where you may visit the merchants'
sites. In some of those promotions, a window or frame containing the merchant's
site may appear. Any time you are in a window, you should assume that
your personal information is being collected, used and disclosed in accordance
with that merchant's policies. This Privacy Policy does not apply to information
that you supply to those merchants. Any information that you share with
them will be used and disclosed in accordance with that merchant's privacy
policy. However, once you click on a return link to our site, you can
expect that further information that you disclose will be treated in accordance
with this Policy.
On occasion, unaffiliated third parties will "frame" goBGmedia.com's site
in an effort to collect customer information. To ensure your privacy,
make sure that your order originates fom goBGmedia.com's site. goBGmedia.com
is not in any manner responsible in the event that you do disclose information
to an unaffiliated framing site.
Links
and Banner Ads to Third-Party Sites: Please be aware that our site
may contain links to other sites on the Internet that are owned and operated
by third parties. The information practices of those websites linking
from or to our site are not covered by this Policy. These other sites
may send their own cookies to users, collect data, or solicit personal
information.
Additionally, other companies or ad servers, which place advertising on
our site may collect information about you through the use of cookies
when you view or click on their advertising. We cannot control this collection
of information. You should contact advertisers directly if you have any
questions about their use of the information that they collect.
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4.With
whom do we share your information?
Fulfillment:
The information collected by goBGmedia.com is used for processing orders,
keeping you informed about your order status, for statistical purposes,
for improving our site and its performance, to serve ads, and to notify
you of products or special offers that may be of interest to you. We will
disclose your Personally Identifiable Information to third parties to
charge your credit card. For example, we must release your credit card
information to the card-issuing bank to confirm payment.
Other
Parties: We do not sell, trade, or rent your Personally Identifiable
Information to. We may provide Non-Personally Identifiable Information
about our customers' sales, traffic patterns, and related site information
to third party advertisers, but these statistics do not include any Personally
Identifiable Information. We may release account information when we believe
that such release is reasonably necessary to enforce or apply our Terms
and Conditions or to protect the rights, property, and safety of goBGmedia.com,
our users, or others. If customers do not pay us for products ordered,
we may submit their account information to a third party collection agency.
Data
Analysis Agents: The information collected by or for goBGmedia.com
may be provided to an outside company for the purpose of analysis. That
analysis is to help us to improve our site and product selection, and
to notify you of special offers that may be of interest to you. That data
analysis agent may not share any Personally Identifiable Information with
others, or use it for any other purpose than to help goBGmedia.com.
Ad
Servers, Advertisers, Image Servers and Website Analysis Agents: These
third parties have permission to use their cookies' identification numbers
and internal web site tracking features to serve ads on our site and to
collect aggregated information to create statistics about our customers
and visitors, traffic patterns, and related site information. In the event
that our ad server collects any Personally Identifiable Information on
our behalf, it will not be used by them or disclosed to any third parties.
Compliance with Service of Process or Law Enforcement: Occasionally goBGmedia.com
may be required by law enforcement or judicial authorities to provide
Personally Identifiable Information to the appropriate governmental authorities.
We will disclose Personally Identifiable Information upon receipt of a
court order, subpoena, or to cooperate with a law enforcement investigation.
goBGmedia.com fully cooperates with law enforcement agencies in identifying
those who use our services for illegal activities. We reserve the right
to report to law enforcement agencies any activities that we in good faith
believe to be unlawful.
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5.How
can you update or correct your Personally Identifiable Information?
We believe you should have the ability to access and edit the personal
information that you have provided to us. During the online ordering process
you can review, change, or delete the information that you have submitted.
You may change any of your personal information in your account online
at any time. We encourage you to promptly update your information if it
changes. You may ask to have the information on your account deleted or
removed; however, because we keep track of past purchases, you cannot
delete information associated with past purchases. Also, as a security
measure we "back up" the data stored on our systems, and such prior information
cannot be completely removed from our databases. As a result, you should
not expect that all of your Personally Identifiable Information will be
completely removed from our backed-up databases.
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6.What
are your choices regarding collection, use, and distribution of your information?
Email:
We may from time to time send you e-mail or other communications regarding
current promotions, specials and new additions to the goBGmedia.com site.
You may "opt-out," or unsubscribe from our newsletters by sending an e-mail
to CustomerService@goBGmedia.com
After doing so, goBGmedia.com users will not receive future communications
or mailings unless they open a new account.
Ad-servers:
You may also set your browser so that it will not accept "cookies;" however,
you will be unable to shop on our site if you do so.
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7.What
security precautions are in place to protect against the loss, misuse,
or alteration of your information?
In order to most efficiently serve you, credit card transactions and order
fulfillment are handled by established third party banking, processing
agents and distribution institutions. They receive the information needed
to verify and authorize your credit card or other payment information
and to process and ship your order.
When you access your account information, the information is kept on a
secure server. All of the customer data we collect is protected against
unauthorized access by physical security means.
We use the Secure Socket Layer protocol to protect the security of your
online order inforomation. SSL technology encrypts your order information
to protect it from being decoded by anyone other than goBGmedia.com.
Once you enter the checkout page your computer will begin communicating
with our server in secure mode. You can tell that you are in secure mode
by the following:
-The "http" in the web address will be replaced by "https".
-Depending on the browser, you will see either a padlock (Microsoft Internet
Explorer, AOL, Netscape Communicator) or a solid key (Netscape Navigator)
in the lower section fo the browser window.
Only browsers that use the Secure Socket Layer protocol are able to order
through the goBGmedia.com website. If your browser does not support SSL,
you can get an upgrade at Microsoft's or Netscape's home page.
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8.A
special note about children's privacy
You must be at least 18 years old to have our permission to use this site.
Our policy is that we do not knowingly collect, use or disclose Personally
Identifiable Information about visitors under 18 years of age. If you
are the parent or guardian of a minor under 18 years of age and believe
that they have disclosed personally identifiable information to us, please
contact us at CustomerService@goBGmedia.com
so that we may delete the minor's information.
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9.
goBGmedia.com and third-party use of "cookies" and "action tags"
Ad
Server Action Tags and other Data Collection Methods: An action tag
is a method used to track responses or actions. Action tags are images
embedded in a website page that are used to transparently collect information.
Our ad server may use action tags to count the number of times that visitors
- as a group - click on a particular banner ad or visit the pages of our
site. Without collecting any personally identifiable information, they
use that data to tell us (and other advertisers) which ads are the most
effective on particular sites. Our ad server may use an action tag on
our checkout page, and other pages, to keep anonymous track of the number
of times that clicking on a banner ad results in a purchase. They also
collect the amount of the purchase, stock keeping unit number, quantity
and the category of product purchased. No Personally Identifiable or individual
customers' specific product information is collected.
E-mail
Distributor's Use of Action Tags: Our third-party e-mail distributor
may use action tags. They may, for example, keep track of when a promotional
e-mail is opened and provide goBGmedia.com with ongoing aggregated reports
of how many customers have responded.
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10.You
should carefully review privacy policies of any third party sites accessible
from goBGmedia.com
Other sites accessible through our web site have their own privacy policies
and data collection, use and disclosure practices. Please consult each
site's privacy policy. goBGmedia.com is not responsible for the policies
or practices of third parties. Please be aware that this site may contain
links to other sites on the Internet that are owned and operated by third
parties. The information practices of those web sites linked to goBGmedia.com
are not covered by this Privacy Policy. These other sites may send their
own cookies to users, collect data, or solicit personal information. Additionally,
other companies that place advertising on our site may collect information
about you when you view or click on their advertising through the use
of cookies. We cannot control this collection of information. You should
contact these advertisers directly if you have any questions about their
use of the information that they collect.
On behalf of various sponsors, goBGmedia.com may provide sponsored links
to third-party web sites. If you click on a sponsored link or banner ad,
a "window" or "frame" containing a third-party's web site may appear in
the foreground with the goBGmedia.com web site in the background. Unless
you are on goBGmedia.com's web site, any time that you have moved to a
window, you should assume that your personal information is being collected,
used and disclosed in accordance with the windowed site's privacy policy
(if any).
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11.Contacting
goBGmedia.com about privacy questions or concerns
If you have any questions about this Privacy Policy, the practices of
this site, or your dealings with this site, please contact goBGmedia.com
by sending a letter to:
BG
Media
8576 S. Top of the World
Salt Lake City, UT 84121
USA
You
may also contact us by e-mail at: CustomerService@goBGmedia.com
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12.Privacy
Policy changes
This Privacy Policy was last changed on October 20, 2001. If goBGmedia.com
makes changes to any terms or conditions of the Privacy Policy, the changes
will be posted in this document so that you will always know what information
we gather, how we might use that information and to whom we will disclose
it. We may change, modify, add or remove portions of this Policy at any
time, and any changes will become effective immediately upon being posted
unless we tell you otherwise.
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